Yeovil Town Football Club – Commercial Yeovil Town Football Club, based in Yeovil, Somerset, England, operates a robust commercial arm to support its football operations and provide revenue streams. The club has forged partnerships with various businesses and organizations to enhance its brand presence, generate income, and engage with fans. Sponsorship: * Official Shirt Sponsor: W+S Recycling * Official Stadium Sponsor: Huish Park Stadium * Sleeve Sponsor: Dorset County Council * Other Key Sponsors: Butcombe Brewery, Otter Brewery, Yeovil College Stadium Advertising: Yeovil Town utilizes the advertising space within Huish Park Stadium to generate revenue and promote its partners. The stadium features advertising boards, video screens, and digital displays. Events and Hospitality: The club hosts various events at Huish Park, including conferences, weddings, and corporate functions. These events offer revenue opportunities and allow the club to showcase its facilities to potential partners. Additionally, Yeovil Town offers hospitality packages for matches and events, providing premium experiences for fans and businesses alike. Merchandise: Yeovil Town sells a wide range of merchandise and fan products, including replica kits, scarves, and accessories. The club operates an online store and a retail outlet at Huish Park, generating revenue through sales. Player Appearances and Brand Activations: The club’s players and coaches are available for commercial appearances, endorsements, and brand activations. Businesses can engage with fans and build brand awareness through these partnerships. Community Involvement: Yeovil Town actively engages with the local community through its commercial partnerships. The club supports various community initiatives and charities, strengthening its brand reputation and fostering良好的关系 with the surrounding area. By leveraging its commercial arm, Yeovil Town Football Club generates revenue, builds partnerships, and engages with its fanbase. The club’s strategic approach to commercial relationships enables it to maintain financial stability, enhance its brand presence, and provide a memorable experience for fans and partners alike.Yeovil Town Football Club has announced a new partnership with Carling, one of Britain’s most iconic beer brands. Carling will serve as the club’s back-of-shorts sponsor and official beer partner for the upcoming 2024/25 season.
Yeovil Town Football Club has announced a new partnership with Carling, one of Britain’s most iconic beer brands. Carling will serve as the club’s back-of-shorts sponsor and official beer partner for the upcoming 2024/25 season. This partnership marks an important milestone for the club as it strengthens its commercial portfolio and enhances the matchday experience for fans. Carling’s brand will be prominently featured on the back of players’ shorts throughout the season. Keith Weston, CEO of Yeovil Town, expressed his excitement about the partnership: “We are delighted to welcome Carling as our back-of-shorts sponsor and official beer partner. Carling’s long association with football and commitment to quality makes them the perfect partner for Yeovil Town. We look forward to working together to create unforgettable experiences for our fans and achieve great success both on and off the field.” Carling is known for its rich heritage and connection with football. The partnership with Yeovil Town further solidifies its commitment to supporting the sport at all levels.
Yeovil Town Football Club has announced a new commercial partnership with local engineering firm, A.C. Drury & Co. Ltd. The multi-year deal will see A.C. Drury & Co. Ltd. become the club’s official engineering partner. The company will provide essential maintenance and support services to Huish Park, ensuring the continued smooth operation of the stadium. “We are delighted to welcome A.C. Drury & Co. Ltd. as our official engineering partner,” said Yeovil Town Commercial Director, Andy Pearce. “Their expertise and commitment to quality service will be invaluable to us as we continue to enhance the facilities at Huish Park.” Managing Director of A.C. Drury & Co. Ltd., Andy Drury, expressed his enthusiasm for the partnership. “We are thrilled to be partnering with Yeovil Town Football Club, a renowned institution in the local community,” he said. “We are passionate about supporting the club and contributing to the success of our local sports teams.” As part of the partnership, A.C. Drury & Co. Ltd.’s branding will be prominently displayed at Huish Park, including on matchday banners and perimeter boards. The company will also receive a range of benefits, including hospitality opportunities and exclusive merchandise. “We believe this partnership will be mutually beneficial and will help us strengthen our connection with the local community,” added Drury. “We look forward to working closely with Yeovil Town Football Club and supporting their continued growth and success.”
